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		The new strategic brand management : creating and sustaining brand equity long term by Kapferer, Jean-Noel. Language: English Language Publication details: New Delhi : Kogan Page India Private Limited, 2004Availability: Items available for loan: Main Library (2) . Collection(s): Lending Collection Call number: 658.827 KAP. Add to cart (remove)
		No cover image available No cover image available The new strategic brand management : creating and sustaining brand equity long term by Kapferer, Jean-Noel. Edition: 3rd ed.Language: English Language Publication details: London : Kogan Page, 1992 (2004)Availability: Items available for loan: Main Library (1) . Collection(s): Reference Collection Call number: 658.827 KAP. Add to cart (remove)

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