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Brand sense : build powerful brands through touch, taste, smell, sight and sound

by Lindstrom, Martin.

Language: English Language Publication details: New York : Free Press, 2005Availability: Items available for loan: Main Library (3) . Collection(s): Lending Collection Call number: 658.827 LIN.

How brands become icons : the principles of cultural brading

by Holt, Douglas B.

Language: English Language Publication details: Boston : Harvard Business School Press, 2004Availability: Items available for loan: Main Library (3) . Collection(s): Lending Collection Call number: 658.827 HOL.

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All rights reserved, The Library, University of Kelaniya, Dalugama, Kelaniya, Sri Lanka. +94 112903177 Last Update:2022-08-23

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