Impact of brand quality on purchase intention of mobile phone brands in Sri Lanka

By: Wickramasinghe, W.A.R.SContributor(s): Dissanayake, D.M.R [Supervisor ]Language: Publication details: Kelaniya : University of Kelaniya, 2022Description: xv, 163p : illSubject(s): Branding (Marketing) | Mobile devices and systems | Online purchase intention | Cell phonesDissertation note: University of Kelaniya Commerce & Management Studies Commerce & Financial Management
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Item type Current library Collection Call number Status Date due Barcode
Thesis Main Library
Sri Lanka Section 		Postgraduate Thesis Collection Not for loan TH001927

University of Kelaniya Commerce & Management Studies Commerce & Financial Management M.Com. 2022 TH001927

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