000 00500nam a22001931a 4500
020 _a0750656255
041 _aeng
082 _a658.8
_bM
100 _aMcDonald, Malcolm
245 _aMarketing plans : how to prepare them, how to use them
250 _a5th ed.
260 _aOxford
_bElsevier Butterworth Heineman
_c2005
300 _axix,630 p.
501 _aSR
650 0 _aMarketing
_93692
650 _aMarketing-Planning
_965481
942 _cRB
999 _c53823
_d53823
945 _a1
_bAdmin Admin
_c
_dCRON CRON