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Marketing by Lamb,Jr. Charles W ; Hair, Jsopeh F ; McDaniel, Carl. Edition: 7th ed.Language: English Language Publication details: Mason, Ohio : South-Western, 2004Availability: Items available for loan: Main Library (1) . Collection(s): Reference Collection Call number: 658.8 LAM.
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Marketing : an integrated approach by McDaniel, Carl. Language: English Language Publication details: New York : Harper and Row, 1979Availability: Items available for loan: Main Library (1) . Collection(s): Reference Collection Call number: 658.8 M.
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Marketing research by McDaniel, Carl ; Gates, Roger. Edition: 7th ed.Language: English Language Publication details: Hoboken : John Wiley & Sons, Inc., 2007Availability: Items available for loan: Main Library (3) . Collection(s): Reference Collection Call number: 658.83 MCD.
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Xtra (Marketing) by Lamb, Jr. Charles W ; Hair, Jr. Joseph F ; McDaniel, Carl. Language: English Language Publication details: Mason, Ohio : South-Western, 2003Availability: Items available for loan: Main Library (1) . Collection(s): Audio Visual Collection .
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