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Global marketing: foreign entry, local marketing, and global management

by Johansson, Johny K.

Series: The Irwin/ McGraw-Hill series in marketingEdition: 2nd ed.Language: English Language Publication details: Boston : McGraw -Hill Companies, Inc., 2000Availability: Items available for loan: FSCL (1) . Items available for reference: FSCL Not for loan (1) . Collection(s): Reference Collection Call number: 658.848 JOH.

Global marketing strategies

by Jeannet, Jean-Pierre ; Hennessey, H. David.

Edition: 4th ed.Language: English Language Publication details: Boston : Houghton Mifflin Company, 1998Availability: Items available for reference: FSCL Not for loan (1) . Collection(s): Permanent Reference Collection Call number: 658.848 JEA.

Global marketing strategy

by Douglas, Susan P ; Craig, Samuel.

Series: McGraw-Hill series in marketingEdition: Int. edLanguage: English Language Publication details: New York : McGraw-Hill, 1995Availability: Items available for reference: FSCL Not for loan (1) . Collection(s): Permanent Reference Collection Call number: 658.848 DOU.

International marketing : analysis and strategy

by Onkvisit, Sak ; Shaw, John J.

Edition: 3rd ed.Language: English Language Publication details: New Delhi : Prentice-Hall of India Private Limited, 2006Availability: Items available for loan: Main Library (3) . Collection(s): Lending Collection Call number: 658.84 ONK.

International marketing : analysis and strategy

by Onkvisit, Sak ; Shaw, John J.

Edition: 3rd ed.Language: English Language Publication details: New Delhi : PHI Learning Private Limited, 2009Availability: Items available for reference: Main Library Not for loan (1) . Collection(s): Permanent Reference Collection Call number: 658.84 ONK.

Practical export management

by Noonan, Chris J.

Language: English Language Publication details: London : George Allen and Unwin, 1985Availability: Items available for loan: Main Library (1) . Collection(s): Lending Collection Call number: 382.6 NOO.

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