Marketing the unknown developing market strategies for technical innovations

By: Millier, PaulLanguage: English Language Publication details: Chichester : John Wiley & Sons, Ltd., 1999Description: viii, 240p : ill. ; 24 cmISBN: 0471986216Subject(s): Product management | New products-marketingDDC classification: 658.8
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Item type Current library Collection Call number Status Date due Barcode
Permanent Reference Books Permanent Reference Books FSCL
Science Library 		Permanent Reference Collection 658.8 MIL (Browse shelf (Opens below)) Not for loan 200495

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