Tull, Donald S. <br/><br/>
Marketing research : measurement & method 
<label>/ by </label> Tull, Donald S. 
<label>;</label> Hawkins, Del I. 
 - 6th ed. 
 - New Delhi  Prentice-Hall of India Private Limited  2005 
 - xviii, 910p.  24 cm. 
<br/><br/><label>ISBN: </label>8120309618 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83  / TUL