Kotler, Philip Marketing management / by Kotler, Philip ; Keller, Kevin Lane - 12th. ed. - New Delhi Pearson Education (Singapore) Pte.Ltd. 2006 - xxxix, 717p. col. ill. 27 cm. 182211 transferred to the Dept. of Accountancy ISBN: 8129711192 Subjects--Topical Terms: MarketingMarketing-Management Dewey Class. No.: 658.8 / KOT