Lancaster, Geoff <br/><br/>
Marketing fundamentals 1999-2000 
<label>/ by </label> Lancaster, Geoff 
<label>;</label> Ashford, Ruth <label>;</label> Withey, Frank 
 - New Delhi  Viva Books Pvt. Ltd.  2000 
 - xi,272p.  28 cm. 
<br/><br/><label>ISBN: </label>817649125X 
<br/><br/><label>Dewey Class. No.: </label>658.8  / LAN