TY - BOOK AU - Ruzzier, Maja Konecnik AU - Ruzzier, Mitja AU - Hisrich, Robert D TI - Marketing for entrepreneurs and SMEs: a global perspective SN - 9781783471751 U1 - 658.8 PY - 2013/// CY - Cheltenham PB - Edward Elgar Publishing KW - Marketing-Management KW - Small business-Management KW - Marketing ER -