Berkowitz, Eric N. <br/><br/>
Marketing 
<label>/ by </label> Berkowitz, Eric N. 
<label>;</label> Kerin, Roger A <label>;</label> Rudelius, William 
 - St. Louis  Times Mirror  1986 
 - xxv,747p.  ill.  26 cm. 
<br/><br/>L 
<br/><br/><label>ISBN: </label>0801606020 
<br/><br/><label>Dewey Class. No.: </label>658.8  / B