TY  - BOOK
AU  - Strauss, Judy
AU  - El-Ansary, Adel
AU  - Frost, Raymond
TI  - E-marketing
SN  - 8120323521
U1  - 658.800285 
PY  - 2004///
CY  - New Delhi
PB  - Prentice-Halll of India Private Limited
KW  - Interactive marketing
KW  - Marketing
KW  - Telemarketing
ER  -