Strauss, Judy E-marketing / by Strauss, Judy ; El-Ansary, Adel ; Frost, Raymond - 3rd ed. - New Delhi Prentice-Halll of India Private Limited 2004 - xxi, 578p. ill. 24 cm. ISBN: 8120323521 Subjects--Topical Terms: Interactive marketingMarketingTelemarketing Dewey Class. No.: 658.800285 / STR