Ivanovic, A <br/><br/>
Dictionary of marketing 
<label>/ by </label> Ivanovic, A 
<label>;</label> Collin, P.H 
 - London  Bloomsbury Publishing Plc  2003 
 - 303p 
<br/><br/>PR 
<br/><br/><label>ISBN: </label>0747566216 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing - Dictionary
<br/><br/><label>Dewey Class. No.: </label>381.03  / IVA