Johansson, Johny  K. <br/><br/>
Contemporary brand management 
<label>/ by </label> Johansson, Johny  K. 
<label>;</label> Carlson, Kurt  A. 
 - Los Angeles  SAGE Publications Inc.  2015 
 - xi, 259p.  ill. 
<br/><br/>PR 
<br/><br/><label>ISBN: </label>9781452242873 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand Management<br/>Branding
<br/><br/><label>Dewey Class. No.: </label>658.827  / JOH