Ekanayake, A.S. <br/><br/>
Impact of brand value Co-Creation on brand performance in Sri Lankan Life Insurance Industry  mediating role of brand perception and moderating effect of service climate 
<label>/ by </label> Ekanayake, A.S. 
<label>;</label> Weerasiri, Sudath <label>;</label> Madarapperuma, Wasanthi 
 - Kelaniya  University of Kelaniya  2024 
 - [36], 258p.  ill. 
<br/><br/>University of Kelaniya 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand performance<br/>Brand perception<br/>Service climate