TY  - BOOK
AU  - Meek, Helen
AU  - Meek, Richard
TI  - Marketing management
SN  - 0852975708
U1  - 658.8 
PY  - 2001///
CY  - Kent
PB  - Financial World Publishing
KW  - Marketing-Management
KW  - Channel Management
KW  - Product management
ER  -