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Rethinking marketing : towards critical marketing accountings

Contributor(s): Brownlie, Douglas [Editor] | Saren, Mike [Editor] | Wensley, Robin [Editor]Language: English Language Publication details: London : Sage Publications, 1999Description: xiii, 273p ; 24 cmISBN: 0803974914DDC classification: 658.8

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Lending Books	Main Library Lending Section	Lending Collection	658.8 RET (Browse shelf (Opens below))	Available		156405
Reference Books	Main Library Reference Section	Reference Collection	658.8 RET (Browse shelf (Opens below))	Available		156406

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Previous	658.8 PET Marketing management knowledge and skills	658.8 R A guide to marketing	658.8 RAM Marketing, salesmanship and advertising	658.8 RET Rethinking marketing : towards critical marketing accountings	658.8 RUZ Marketing for entrepreneurs and SMEs a global perspective	658.8 S Fundamentals of marketing	658.8 S Fundamentals of marketing	Next

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