Marketing strategy : Text and cases
Language: English Language Publication details: New Delhi : Cengage Learning India Private Limited, 2014Edition: 6th edDescription: xxiv, 587p : ill. ; 26 cmISBN: 9788131531822Subject(s): Marketing-Management | Marketing-Management-Case studiesDDC classification: 658.8| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Main Library Lending Section | Lending Collection | 658.8 FER (Browse shelf (Opens below)) | Available | 244030 | |
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Main Library Reference Section | Permanent Reference Collection | 658.8 FER (Browse shelf (Opens below)) | Not for loan | 248978 |
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| 658.8 ETZ Marketing | 658.8 F Everything you need to know about marketing | 658.8 F Planning for products and markets | 658.8 FER Marketing strategy Text and cases | 658.8 FIF Strategic marketing management :planning and control, analysis and decision | 658.8 FLE Marketing for success | 658.8 FOS Mastering marketing |
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