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Marketing management : strategies and programs

By: Guiltinan, Joseph P Contributor(s): Paul, Gordon W Language: English Language Publication details: New York : McGraw-Hill, 1982Description: xvi, 412p : ill. ; 25 cmISBN: 0070489203Subject(s): Marketing-ManagementDDC classification: 658.8

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Lending Books	Main Library Bindery Section	Lending Collection	658.8 GUI (Browse shelf (Opens below))	Available		101635

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Previous	658 STO Management	658.3 OPA Human resource management	658.4 WIL Performance appraisal in management	658.8 GUI Marketing management strategies and programs	658.8 LAN Marketing fundamentals 1999-2000	658.8 MAR Marketing classics : a selection of influential articles	659.2 JIN මහජන සම්බන්ධතාව, මාධ්‍ය නීතිය හා ආචාර ධර්ම	Next

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