Marketing communications : an integrated approach

By: Smith, P.RContributor(s): Taylor, JonathanPublication details: London : Kogan Page Limited, 2002Edition: 3rd edDescription: xvi,640 p : ill. ; 24cmISBN: 0749436697Subject(s): MarketingDDC classification: 658.8
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Reference Collection 658.8 S (Browse shelf (Opens below)) Available 173622

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