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Advertising theory and practice

By: Sandage, C.H Contributor(s): Fryburger, W Language: English Language Publication details: Homewood : Richard D. Irwin, 1975Edition: 9th edDescription: xiii,703pISBN: 0256016550DDC classification: 659.1

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Item type	Current library	Collection	Call number	Status	Date due	Barcode
Reference Books	Main Library Reference Section	Reference Collection	659.1 S (Browse shelf (Opens below))	Available		079133

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Previous	659.1 R Recruitment advertising : a means of communication	659.1 RIE Positioning : the battle for your mind	659.1 ROM How to advertise	659.1 S Advertising theory and practice	659.1 S The economics of advertising	659.1 W The fundamentals of advertising	659.1 W The fundamentals of advertising	Next

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