From brand vision to brand evaluation : the strategic process of growing and strengthening brands

By: De Chernatony, LeslieLanguage: English Language Publication details: Oxon : Routledge, 2012Edition: 3rd edDescription: xvi, 376p : ill. ; 23 cmISBN: 9781856177733Subject(s): Brand name productions | Product management | TrademarksDDC classification: 658.827
Tags from this library: No tags from this library for this title.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Collection Call number Status Date due Barcode
Lending Books Lending Books Main Library
Lending Section 		Lending Collection 658.827 DEC (Browse shelf (Opens below)) Available 238633

There are no comments on this title.

to post a comment.

All rights reserved, The Library, University of Kelaniya, Dalugama, Kelaniya, Sri Lanka. +94 112903177 Last Update:2022-08-23

Powered by Koha