Influence of brand citizenship behviour (BCB) on employee brand commitment in the non-banking financial service sector in Sri Lanka.

By: Jayampathi, G.A.SContributor(s): Dissanayake, Ravi [Supervisor ] | Weerasiri, Sudath [Supervisor ]Language: English Language Publication details: Kelaniya : University of Kelaniya, 2022Description: 177p : illSubject(s): Brand citizenship behviour | Empoyee brand loveDissertation note: University of Kelaniya Commerce & Management Studies
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Item type Current library Collection Call number Status Date due Barcode
Thesis Main Library
Sri Lanka Section 		Postgraduate Thesis Collection Not for loan TH002121

University of Kelaniya Commerce & Management Studies D.B.A. 2022 TH002121

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