Strategic marketing

By: Cravens, David WLanguage: English Language Series: Irwin/ McGraw-Hill series in marketingPublication details: Boston : Irwin McGraw - Hill Companies, Inc., 2000Edition: 6th edDescription: xvi, 752p : ill. ; 25 cmISBN: 0070275432Subject(s): Marketing-decision making | Marketing-Management | Strategic planningDDC classification: 658.8
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Item type Current library Collection Call number Status Date due Barcode
Permanent Reference Books Permanent Reference Books FSCL
Science Library 		Permanent Reference Collection 658.8 CRA (Browse shelf (Opens below)) Not for loan 200529

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