Entry Personal Name

Number of records used in: 2

001 - CONTROL NUMBER

• control field: 19380

003 - CONTROL NUMBER IDENTIFIER

• control field: UKMLib

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20211106061637.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 211106|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: UKMLib
• Transcribing agency: UKMLib

100 ## - HEADING--PERSONAL NAME

• Personal name: Owens, Michele

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (UKMLib)13184: D'Alessandro, David F. 19377, Brand warfare : 10 rules for building the killer brand : lessons for new and old economy players, 2003