Marketing management : Indian cases (Record no. 53812)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00588nam a22001931a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | UKMLib |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230809b ce ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789332587106 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English Language |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83954 |
| Item number | MAR |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management : Indian cases |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Noida |
| Name of publisher, distributor, etc. | Pearson India Education Servoces Pvt. Ltd. |
| Date of publication, distribution, etc. | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | Various Pagination |
| 500 ## - GENERAL NOTE | |
| General note | Supplement Books for Philip Kotler'sMarketing Management 248954, 249013 |
| 501 ## - WITH NOTE | |
| With note | PR |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing-Management |
| 9 (RLIN) | 8137 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Permanent Reference Books |
| Source of classification or shelving scheme | |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| creator borrowernumber | 1 |
| creator name | Admin Admin |
| modifier borrowernumber | |
| modifier name | CRON CRON |
| Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Source of classification or shelving scheme | Source of acquisition | Cost, normal purchase price | Total Checkouts | Date last checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Permanent Reference Collection | Main Library | Main Library | Reference Section | 06/11/2021 | 658.83954 MAR | 248955 | 06/11/2021 | 06/11/2021 | Permanent Reference Books | |||||||
| Permanent Reference Collection | Main Library | Main Library | Reference Section | 06/11/2021 | 658.83954 MAR | 249014 | 06/11/2021 | 06/11/2021 | Permanent Reference Books | |||||||
| Lending Collection | Main Library | Main Library | Lending Section | 24/05/2023 | 658.83954 MAR | 252214 | 05/10/2023 | 24/05/2023 | Lending Books | Donation | 2424.84 | 1 | 12/09/2023 | |||
| Reference Collection | Main Library | Main Library | Technical Process | 18/11/2024 | 658.83954 MAR | 253153 | 18/11/2024 | 18/11/2024 | Reference Books | Donation | 1211.00 |