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Research for marketing decisions

Green, Paul E.

Research for marketing decisions / by Green, Paul E. ; Albaum, Gerald ; Tull, Donald S. - 5th ed. - New Delhi Prentice-Hall of India Private Limited 2003 - xii, 78 p. ill. 24 cm.

ISBN: 8120307577

Subjects--Topical Terms:
Marketing research

Dewey Class. No.: 658.83 / GRE

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