Marketing
Bovee, Courtland L.
Marketing Bovee, Courtland L. Houston, Michael J. Thill, John V. - 2nd ed. - New York McGraw-Hill, Inc. 1996 - xxiv, 785p. 29 cm.
0071138501
658.8 / BOV
Marketing Bovee, Courtland L. Houston, Michael J. Thill, John V. - 2nd ed. - New York McGraw-Hill, Inc. 1996 - xxiv, 785p. 29 cm.
0071138501
658.8 / BOV