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Leading through relationship marketing how winning organisations leverage stakeholder ...

Batterley, Richard

Leading through relationship marketing how winning organisations leverage stakeholder ... / by Batterley, Richard - New Delhi Tata McGraw-Hill Publishing Company Limited 2004 - x, 206p. 22 cm.

ISBN: 007058396X

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.812 / BAT

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