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Cruise to success : how to steer your way through the murky waters of marketing your library

Phillips, Loreen S.

Cruise to success : how to steer your way through the murky waters of marketing your library / by Phillips, Loreen S. - Oxford Chandos Publishing 2009 - xvii, 116 p.

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ISBN: 1843344823

Subjects--Topical Terms:
Libraries-Marketing

Dewey Class. No.: 021.7 / PHI

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